Usage
Dashboard
Section titled “Dashboard”Website > Search Console shows:
- clicks, impressions, CTR and average position of the period, with the change against the period before;
- a chart of clicks and impressions per day;
- the views Quick wins, Products, Categories, No clicks, Pages and Other URLs with the number of rows;
- per row: the product or category with its URL, the top query, impressions, clicks, CTR, position and an Edit SEO button.
Click a column heading to sort. Type part of a name or URL to filter.
Working with quick wins
Section titled “Working with quick wins”A quick win is shown often and clicked rarely. Open Edit SEO, then:
- put the top query (or its wording) at the start of the page title;
- write a meta description that answers the query and names a reason to click (price, delivery, stock);
- check after the next 28-day period whether the CTR went up.
Product and category tab
Section titled “Product and category tab”The Search Console tab on a product or category shows its figures, its top queries and a badge when it is a quick win or got no clicks. All URLs of the object are added up (languages, parameters, pagination).
Other URLs
Section titled “Other URLs”Pages that are not a product, category or content page: search results, filter pages, vendor pages and URLs of removed products. Useful to find old URLs that still get impressions; redirect them if needed.